I hope you know I think of you often. As a mentor and friend to the VO industry, as I go through my day as a full-time voice actor, I often catch myself thinking… This would be a great thing to share with up-and-coming talent!And ‘marketing’ – aka self promotion – is on that list! [Read more…] about Marketing Moats-ivation!
OK, It’s a Business. So Now What?
A voiceover career is primarily a creative enterprise. You get to walk into a small room, talk to a microphone like it’s your best friend, record that sound, maybe edit it (and other audio engineering tasks), become a master of your computer, the internet and social media, market yourself online and at conferences, have a “so what do you do?” elevator speech…all sorts of cool stuff, right?
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Joy’s Talent Spotlight: Jesse Estrada
This episode of Joy’s Talent Spotlight will feature the handsome and talented Jesse Estrada. We all know Jesse as our TVAS coach and engineering savior! Jesse fell in love with all things “voice” as a young man listening to the raw emotions coming from the radio, and found it all to be very intriguing. He got into radio just out of high school, but sadly realized that the income potential was too low. In 2002, Jesse temporarily left the world of radio. [Read more…] about Joy’s Talent Spotlight: Jesse Estrada
Keep Calm and Audition On
Uh, yeah. Auditioning can totally mess with our minds. We’re so determined to get those bookings! One crucial thing to remember… The voice over business is about selection not rejection. You won’t be right for every project that lands in your inbox. But you will be perfect for MANY!
[Read more…] about Keep Calm and Audition On
Jacked Up: Advice on Advice
One of the things about VO is that nobody’s experience (AKA “the journey”) is quite the same as anybody else’s. Two people can sign up at the same pay-to-play site, for example, put up essentially similar demos, and do everything like each other, and one will succeed and the other won’t book anything.
Each voice resonates with each client in a unique way, often having more to do with the client’s current situation than the talent’s. That said, the trick in VO is figuring what piece of the advice you get from a given voice actor actually makes sense for you.
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Jacked Up: What’s in a Name?
A question came up in a recent audiobook class about pseudonyms, and whether you need them in other areas of voiceover.
The short answer is no. You generally don’t need a pseudonym for elearning or commercials.
[Read more…] about Jacked Up: What’s in a Name?
A Guided Meditation for the Voice Actor
I’m just a gal on a journey of her own. I love every minute of voicing, mentoring and sharing. Another thing I love to do is write. I have something special I created, blending all of my passions together. I wrote and narrated a guided meditation specifically for the voice over actor. It’s meant to inspire.
I believe in the power of visualization. I’ve applied it to all areas of my life, and feel that it’s been instrumental in my success as a voice over actor. As a mentor to many, and your friend in the voice over industry, I wrote this guided meditation out of love. I hope to help you see what you’re asking for more clearly. The more detailed and focused we are with our goals the better. I hope you find this to be a relaxing, thoughtful resource, and a helpful tool on your unique voice over journey. Wishing you much success. Namaste!
Jacked Up: Deliver on Your Promises by Communicating
When my two sons were in high school, I had a rule: Tell me where you’re going and when you’ll be back. Call me BEFORE you’re late.
In any business, clients can’t read the minds of those they hire. But they do judge behavior. If you’re friendly, easy to work with, knowledgeable, and reliable, then repeat business is in the cards. [Read more…] about Jacked Up: Deliver on Your Promises by Communicating
TVAS – Community Love!
Last month we took some time out for some camaraderie and VO social-ness! We ate, we laughed, and enjoyed some live music out on our patio. This was our very first social at TVAS 2.0, and it did not disappoint! Many of you brought loved ones along to share your home-away-from-home, and had a chance show em what you’ve been doing. It’s so nice to share your playground with those closest to you. Between studio tours and getting to know your VO pals better, it was a beautiful day! Thank you all who could make it! [Read more…] about TVAS – Community Love!
Marketing Moats-ivation
I hope you know I think of you often. As your mentor, as I go through my day as a full-time voice actor I often catch myself thinking… This would be a great thing to share with my students! And ‘marketing – aka self promotion’ – is at the top of that list!
The most challenging part about the voice over industry, aside from being exceptional at your craft, which is a MUST, is letting people know you exist. Everyone loves the idea of becoming a voice over actor, but few are willing to put in the real hard work. We can love the idea of ‘anything,’ but if we don’t dedicate the time, energy, focus and consistency toward our goal, in this case becoming a pro talent, it’s just a daydream. I’m here to help you make this happen! [Read more…] about Marketing Moats-ivation
